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Press & Media
The Buzz Word on Everyone’s Lips!
BY SANDRA MYATTE

The sunless tanning industry has soared within the last few years as statistics show the increasing number of skin cancer cases reported nationwide. Tans continue to be popular, especially with people who naturally have light skin. But given the fact that exposure to the tanning rays of the sun and tanning beds, is accompanied by skin damage and or increased risk of skin cancer, these days many people are opting for “sunless” tans.

The most effective sunless tanning products contain dihydroxyacetone (DHA) as the active ingredient. DHA is colorless and is derived from glycerine, that interacts with the amino acids in dead skin cells are constantly being shed, the color change produced by DHA usually lasts about five to seven days, and in some cases as long as ten days.

DHA, is not absorbed through the skin into the body and it has no known toxicity. The Germans first discovered DHA in the late 1920’s when DHA spilled on the skin and produced a brown color. DHA has been listed with the Food and Drug Administration (FDA) since 1973, and has been used in cosmetic preparations for over 30 years.

Sunless tanning has increased in popularity as it offers a safe alternative to a natural golden tan and a healthy looking skin that leaves you with a sense of well-being. Many salon owners are now offering this value add service just not as extra revenue to their business but also to raise awareness to their clients on safe choices.

Hence, everyone can benefit from this treatment, popular amongst corporate executives, brides, and people who want to have an overall glow on a special occasion, prom parties. Some people get this service done before vacationing so they don’t stand out. Most models and movie stars choose this method to keep a younger looking skin.

How to make the right purchase for a system suited to your needs, there are a few considerations that will come in play to determine the right tool for your environment. Here are some of the factors that will determine the right choice. The type of salon or spa you operate, the noise level, space access, type of clientele and the amount of volume.

Lets look at some of the popular system available on the market: Airbrush and compressor system were the original application medium for airbrush tanning. They have been used successfully for several years. Those who have small spray areas, low ventilation, favour this system and with the double action brush you can do make-up applications and temporary tattoos. Silent systems, which may be better suited in spas or Doctors office. Small compressors are very mobile and great for detailed work. Typical sessions will take 20-25 minutes including drying time; the application is done by small circular movements.

In recent years, busy salons have started trading in their airbrushes for speedier spray guns. Low volume Low Pressure (LVLP) and High Volume Low Pressure (HVLP). These systems, spray more volume of product than an airbrush. It consists of single or double turbines thus delivering the product at a higher speed, technically a spray gun as a tip PSI of 10 or greater. Meaning faster applications, 5-10 minutes per application. These systems often come with an air drying action as well, for minimal drying time and clients can dress immediately. Other benefits are: faster clean-up, minimal clogging, larger width spray pattern. Often this type of system does not require cleaning between applications. This system is suited for high volume clientele, such as hair salons or mobile spray technicians. Applied in long vertical and horizontal movements. HVLP and LVLP guns with lower tip PSI have less product” bounce back” from the skin surface. This can create less over spray. Good properly set ventilation options should be addressed. Another factor to consider are replacement parts and warranties for all systems.

Solutions are not all created equal. In recent years, manufacturers are developing better formulas. What to look for in choosing a good solution is the viscosity, natural state of ingredients, and intensity levels. Some come with added bronzers that gives instant color gratification, and clear solutions that are ideal for weddings, or special occasion that will not transfer the color unto the garments. Product durability, shelf life and the “no green factor” are also important. Trying different solutions is the way to best determine the outcome of the product. Many distributors offer sample sizes for you to try and see if this is the right product for your and your clientele. Demos, and hands on training will facilitate your purchase.

Offering this value add service to your salon, not only offers the opportunity to educate your clients, it can also be very lucrative to your business revenue, minimal investment is required and the income potential is enormous.

Sandra Myatte | President
Skin 2 nV Distributions
Bus: 905-857-9383
Cell: 416-723-3301
Toll Free Call: 1-866-210-6586


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